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As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.
With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.
Barrett also describes how MEGA can “make a player feel connected within the software ecosystem and the brands” Soft2Bet operate with.
About Book Of Lords
UPDATE: Carrot Top (real name: Scott Thompson) remains hospitalized in Las Vegas following what is now widely being reported as a suicide attempt on Friday (Sept. 18). On Sunday afternoon (Sept. 20), a rep for the beloved longtime Strip comedian told TMZ he “is now awake, breathing on his own and continuing to improve, surrounded by his family and those closest to him.”
All Carrot Top shows at the Luxor have been canceled at least through Saturday (Sept. 26).
In other Carrot Top news, Brian Evans—the man accused in a lawsuit filed by the comic of extorting him over a sex tape—told TMZ he denies ever threatening to release the tape. He claims it was erased from a USB drive “in accordance with the prior settlement”—a statement that TMZ did not elaborate on—and that he’s “sorry that Scott apparently did something to hurt himself.”
EARLIER: Carrot Top, the comic with the longest-running current Strip residency at more than 20 years, was rushed to a hospital on Friday (Sept. 18) after what TMZ reported as a suicide attempt.
His publicist, Jami Schlicher, confirmed only that he is recovering and receiving care. She asked for privacy on behalf of his family and close friends and did not address the reported cause.
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The Commodity Futures Trading Commission (CFTC) agrees, continuing to defend its claimed “exclusive jurisdiction” over sports prediction markets in federal and state courts across the nation.
The legal wrangling extends to Michigan, where Attorney General Dana Nessel has rejected Polymarket and the CFTC’s arguments that the Michigan Gaming Control Board has no regulatory authority over prediction markets, even the ones allowing traders to buy and sell shares of sports outcomes.
Since returning its prediction market to the US, Polymarket has regularly engaged in nonconforming advertising. Painting a water tower in the company’s blue and branding the structure with its logo is the firm’s latest marketing ploy.