Charlie Chance And The Curse Of Cleopatra

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As highlighted by Klebanow, Japan’s fragmented approach to gambling regulation may impact the development of Japan’s IR gambling industry, and Suzanne Perilloux Leckert, co-founding partner of Convergence Strategy Group somewhat agrees.

“Japan is acting cautiously, after observing missteps from other jurisdictions. They are proceeding in the way that best suits them,” she adds.

The factor that led some operators to drop out of the licensing race could be the “uncertainty” created by regulations that “didn’t seem set in stone”, says Leckert.

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With all that in mind, it’s not surprising that Macquarie expects sports event contracts will drive approximately 80% of taker volume this year, but Beynon sees other categories growing over the long term.

“We expect non-sports categories such as economics, politics, crypto, and entertainment to gain share over time,” says the analyst.

Prediction market operators are on legal losing streaks, confirming that Beynon is onto something when he says the regulatory environment is the biggest risk facing the industry.

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Many participants emphasised the need for clearer, timely and personalised information throughout every stage of their betting experience. This would include the presence of unobtrusive and empathetic staff at land-based venues. 

The study highlighted significant gaps between operator disclosures and genuine player comprehension.

The Commission’s investigation into what constitutes “informed choice” in gambling involved a multi-method approach.